University of South Florida Social Marketing Conference 2016

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The University of South Florida Social Marketing Conference enters its 24th year with a continued and vigorous commitment to social marketing’s robust capacity to influence complex social problems. While global inequality has lessened somewhat over the past century, more recent times have shown a marked increase in inequality in finances, health, political access, and social mobility.

This year’s theme, “Building on the Legacy: Forging New Paths”, looks at these pressing contemporary issues and how the field can lead the way in creating new solutions. Never has it been clearer that reducing disparities requires social marketers to draw on all the available resources to ameliorate these inequities.

The conference welcomes social marketers at all levels of experience. Taking place on 17-18 June at the Sheraton Sand Key Resort in Clearwater, Florida, US, the Conference includes conversational plenary sessions, interactive panels, and focused collaborative sessions.

Details can be found on the event’s website.

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