Call for papers – UK Social Marketing Conference


2nd UK Social Marketing Conference (UKSMC) It has been a decade since the creation of the National Social Marketing Centre (NSMC) in the UK and social marketing and behaviour change programmes are having more and more of a demonstrative positive impact on communities across a number of sectors. As key partners of the first UK Social Marketing Conference, Queen Mary University, the European Social Marketing Association, NSMC, Strategic Social Marketing and Fuse Events invite you to join us at the first cross sector event for change makers across the UK in nearly ten years. The event aims to provide a forum [...]

Call for papers – UK Social Marketing Conference2017-04-23T12:13:48+01:00

Speed mentoring at World Social Marketing Conference


The World Social Marketing Conference 2017 launches the first speed-mentoring session hosted by Melissa K Blair. Modelled after speed dating, speed mentoring is a concept that focuses on quick-hit information and time-efficient networking through a series of short, focused conversations about specific questions or topics. At the WSMC speed-mentoring session, new social marketing professionals (less than 7 years of social marketing experience) will have the opportunity to participate in three separate discussions with up to three seasoned social marketing professionals (7+ years of social marketing experience). Mentors and mentees will meet for 10‐minute time slots each in a round robin model. [...]

Speed mentoring at World Social Marketing Conference2017-04-06T08:22:35+01:00

WSMC: Presenter Bursaries


Help us support authors from the developing world who are trying to create positive behaviour change for social good. The planning committee for the World Social Marketing Conference is raising funds through a campaign on gofundme to allow presenters from the developing world to attend and showcase their work. All donations will help bring professionals in the developing world working on social marketing projects to create real positive change in their communities to the event. Their work helps promote healthy eating, a range of public health issues such as HIV/AIDs prevention, environmental and species protection, promotion of clean cooking and sanitation. [...]

WSMC: Presenter Bursaries2017-03-29T11:17:05+01:00

iSMA Webinar: Social marketing and health risk communication


Adding Social Marketing to Health Risk Communications with Jose M. Sanchez March 14/15, 2017 Can Social Marketing and Risk Communications play on the same team? How can Social Marketing tools be effectively integrated into risk communications to optimise both communications and behaviour change when a population is under stress? Jose Sanchez will outline social marketing's contributions to a disaster management program during Mexico's 2009 H1N1 influenza outbreak, when social marketing tools functioned as key components supporting the strategies of other social programs such as "Healthy Communities." He will discuss the barriers Social Marketing encountered in this scenario, and present how social [...]

iSMA Webinar: Social marketing and health risk communication2017-02-17T17:02:57+00:00

WSMC 2017: Take your social marketing skills to the next level


To help potential delegates and presenters get the best registration rate possible, the conference early bird registration rates and association registration rates were extended until 31st of January 2017. Book your place now! The ESMA members benefit from special discounts. Contact your Association for the discount code. Learn from experts in the field at WSMC 2017 and take your social marketing skills to the next level. At this year's World Social Marketing Conference there are a range of fantastic pre and post event workshops exclusively available to conference attendees. Learn more about the conference programme here.

WSMC 2017: Take your social marketing skills to the next level2017-01-22T17:47:31+00:00

The Macromarketing Conference 2017 call for papers


The 42nd Macromarketing Conference will take place 19-23rd June, 2017 in Queenstown, New Zealand. The Conference theme is Marketing Systems’ Contributions to Society: Past, Present and Potential. The Conference includes many interesting tracks for social marketers including critical social marketing; ethics; consumer vulnerability; quality of life and well-being; social value, inequality and responsibility etc. The deadline for submissions is Thursday, 12th January 2017. Decisions will be communicated by the middle of February. For more information about the submission, registration and programme please visit the Conference website.

The Macromarketing Conference 2017 call for papers2017-01-22T17:39:02+00:00

New and Exclusive: Social Marketing Training Events in 2017


Join Professor Jeff French at an exciting new series of training events available in London through 2017, the first of which is taking place on 30th March. The new SSM training and development sessions are designed to provide up-to-date evidence, theory and practice drawn from the many disciplines and fields of practice that seek to influence social behaviour. Each training event will take a holistic cross disciplinary and cross sector approach that emphasises what works. Our training sessions are a mix of input from subject and practitioner experts and interactive exercises and debates designed to foster a critical understanding as well [...]

New and Exclusive: Social Marketing Training Events in 20172017-06-29T15:51:30+01:00

The 3rd European Social Marketing Conference report


The 3rd European Social Marketing Conference took place in Espoo, Finland, 22-23 September 2016. The mission of the European Social Marketing Conference is to act as a vehicle to help build a European movement dedicated to capturing, spreading and nurturing good practice in Social Marketing, as well as increase the efficiency and effectiveness of Social Marketing practice at both operational and strategic levels. We are committed to running the conference at locations around Europe every two years in order to build a truly pan-European community of Social Marketers. The conference brings together practitioners, academics, policy makers, researchers and industry to explore [...]

The 3rd European Social Marketing Conference report2016-12-18T13:50:02+00:00

WSMC 2017 programme and updates


The first programme release for the upcoming 5th World Social Marketing Conference is now available to view and download from the conference website. The release includes: Pre and Post workshop details Full conference timings Plenary and Keynote session details Panel session highlights Download the PDF version of the first programme release here Book your place now! Early bird rates end 31st January. ESMA members benefit from special discounts. Visit the Conference website for more details.

WSMC 2017 programme and updates2016-12-18T13:13:15+00:00

Social Marketing Masterclass, the Netherlands


The European Institute for Brand Management will be hosting a social marketing event. Professor Jeff French, member of the ESMA Board will be delivering a social marketing masterclass. The event will take place on 9th December 2016, at BCN in Rotterdam, Barbizonlaan 25, 2908 MB Capelle a/d IJssel. More information on the Institute’s website

Social Marketing Masterclass, the Netherlands2016-11-27T14:11:39+00:00
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