2nd UK Social Marketing Conference (UKSMC) It has been a decade since the creation of the National Social Marketing Centre (NSMC) in the UK and social marketing and behaviour change programmes are having more and more of a demonstrative positive impact on communities across a number of sectors. As key partners of the first UK Social Marketing Conference, Queen Mary University, the European Social Marketing Association, NSMC, Strategic Social Marketing and Fuse Events invite you to join us at the first cross sector event for change makers across the UK in nearly ten years. The event aims to provide a forum [...]

The World Social Marketing Conference 2017 launches the first speed-mentoring session hosted by Melissa K Blair. Modelled after speed dating, speed mentoring is a concept that focuses on quick-hit information and time-efficient networking through a series of short, focused conversations about specific questions or topics. At the WSMC speed-mentoring session, new social marketing professionals (less than 7 years of social marketing experience) will have the opportunity to participate in three separate discussions with up to three seasoned social marketing professionals (7+ years of social marketing experience). Mentors and mentees will meet for 10‐minute time slots each in a round robin model. [...]

Adding Social Marketing to Health Risk Communications with Jose M. Sanchez March 14/15, 2017 Can Social Marketing and Risk Communications play on the same team? How can Social Marketing tools be effectively integrated into risk communications to optimise both communications and behaviour change when a population is under stress? Jose Sanchez will outline social marketing's contributions to a disaster management program during Mexico's 2009 H1N1 influenza outbreak, when social marketing tools functioned as key components supporting the strategies of other social programs such as "Healthy Communities." He will discuss the barriers Social Marketing encountered in this scenario, and present how social [...]

To help potential delegates and presenters get the best registration rate possible, the conference early bird registration rates and association registration rates were extended until 31st of January 2017. Book your place now! The ESMA members benefit from special discounts. Contact your Association for the discount code. Learn from experts in the field at WSMC 2017 and take your social marketing skills to the next level. At this year's World Social Marketing Conference there are a range of fantastic pre and post event workshops exclusively available to conference attendees. Learn more about the conference programme here.

The 42nd Macromarketing Conference will take place 19-23rd June, 2017 in Queenstown, New Zealand. The Conference theme is Marketing Systems’ Contributions to Society: Past, Present and Potential. The Conference includes many interesting tracks for social marketers including critical social marketing; ethics; consumer vulnerability; quality of life and well-being; social value, inequality and responsibility etc. The deadline for submissions is Thursday, 12th January 2017. Decisions will be communicated by the middle of February. For more information about the submission, registration and programme please visit the Conference website.

The European Institute for Brand Management will be hosting a social marketing event. Professor Jeff French, member of the ESMA Board will be delivering a social marketing masterclass. The event will take place on 9th December 2016, at BCN in Rotterdam, Barbizonlaan 25, 2908 MB Capelle a/d IJssel. More information on the Institute’s website