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Australian Association of Social Marketing (AASM) 2014 Conference – Call for Papers

2013-12-07T21:48:34+00:00

Australian Association of Social Marketing (AASM) 2014 Biennial International Social Marketing Conference has issued a Call for Papers. Information regarding the Call for Papers is available on the conference website at www.aasm.org.au/ism2014/call-for-papers/

Australian Association of Social Marketing (AASM) 2014 Conference – Call for Papers2013-12-07T21:48:34+00:00

An ESMA member’s reflections on the 3rd World Social Marketing Conference, 21-23 April 2013, Toronto, Canada

2013-12-07T21:50:46+00:00

The 3rd World Social Marketing Conference brought together a great line-up of speakers, both social marketing scholars and practitioners in the lovely city of Toronto, Canada. We were challenged by thought provoking presentations and we left with the feeling that the field is still redefining and reinventing itself.  We continued the debate from the 2nd World Social Marketing Conference around the “social” and “marketing” dimensions of social marketing. Although it seemed that an agreement has been reached that social marketing is about both, I would not be surprised if we continued debating this at the next conference. We learned about innovative [...]

An ESMA member’s reflections on the 3rd World Social Marketing Conference, 21-23 April 2013, Toronto, Canada2013-12-07T21:50:46+00:00

Welcome to the European Social Marketing Association website

2013-12-07T22:00:08+00:00

By connecting people and creating a community where experiences, knowledge, findings, methods, and practices can be shared with colleagues across Europe, ESMA endeavours to contribute to the development, evidence base and promotion of the social marketing discipline in Europe. ESMA is developing a set of services for its members to share information about good practice and research and to develop skills and understanding about effective social marketing. We aim to develop a leading movement and voice across the continent for advocating the application of social marketing in Europe and national policy decisions.

Welcome to the European Social Marketing Association website2013-12-07T22:00:08+00:00

Watch ESMA launch at the 1st European Social Marketing Conference

2013-12-10T14:35:04+00:00

The first ever European Social Marketing Conference was held in Lisbon 26-28 November 2012. If you weren't able to attend the conference (or had a great time and want to re-live the moments!) here is a link to video from the conference. Also, for any Portuguese speakers, you can read an interview with Paulo Ferreira and Jeff French following the Conference in Impulso Positivo magazine (pp. 24-27).

Watch ESMA launch at the 1st European Social Marketing Conference2013-12-10T14:35:04+00:00
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