ESMC 2016 abstract notifications


Congratulations to all ESMC 2016 successful authors! The paper submission results have now been notified. Looking forward to seeing you in Espoo in September! ESMA members benefit from special rates. Register now For member discounts please contact the Conference team at: euro@wsmconference.com

ESMC 2016 abstract notifications2016-06-16T14:38:49+01:00

ESMC 2016 updates


News from the ESMC 2016 Conference Committee: Due to the large number of papers submitted to ESMC 2016, the review process is taking longer than expected. The Committee is delighted to see such interest in the Conference and would like to ensure the authors of the papers that they will receive a decision on their submissions this month. The call for posters is still open!

ESMC 2016 updates2016-06-12T13:55:14+01:00

Social Marketing Quarterly: special issue on European Social Marketing


This new issue from SMQ is dedicated to European perspectives on social marketing, with contributions that originated as papers in the European Social Marketing Conference in 2014. The issue opens with an editorial from Alan Tapp, a reflexive view on what may define “European” social marketing which ends with a call for more critical social marketing research. Common themes that emerge across the articles in this special issue highlight the centrality of relationships and the need for cross-disciplinary approaches to tackle complex social issues. The issue includes interesting articles on ecological models in social marketing (Wood, 2016); children heathy eating in [...]

Social Marketing Quarterly: special issue on European Social Marketing2016-05-15T12:46:24+01:00

University of South Florida Social Marketing Conference 2016


The University of South Florida Social Marketing Conference enters its 24th year with a continued and vigorous commitment to social marketing’s robust capacity to influence complex social problems. While global inequality has lessened somewhat over the past century, more recent times have shown a marked increase in inequality in finances, health, political access, and social mobility. This year’s theme, “Building on the Legacy: Forging New Paths”, looks at these pressing contemporary issues and how the field can lead the way in creating new solutions. Never has it been clearer that reducing disparities requires social marketers to draw on all the available [...]

University of South Florida Social Marketing Conference 20162016-05-14T10:50:25+01:00

ESMC 2016 abstract and travel bursary deadline extended


The deadline for paper submissions has been extended to 15th April 2016. The deadline for poster submissions has also been extended to 29th July 2016. The Conference Committee encourages submissions from academics, practitioners, private, NGO and public sector agencies, policy makers, students and all those interested in developing citizen centric approaches to effective and efficient social programme and policy delivery. Conference tracks: 1. New theories and methods being used in social marketing 2. Upstream social marketing, policy and stakeholder engagement 3. Health and well-being 4. Environment and sustainability 5. Social Impact investing 6. Scaling up and sustaining projects 7. Contribution of [...]

ESMC 2016 abstract and travel bursary deadline extended2016-04-12T19:04:12+01:00

Ecom guide now published


Ecom (Effective Communication in Outbreak Management) guide on how to develop and run pandemic communication and behavioural programmes has been published. Outbreaks of infectious diseases pose significant communication challenges to health authorities. An interdisciplinary approach of social, behavioural, communication and media sciences is needed for effective behavioural and communication strategies to respond to the need for large-scale measures such as vaccination and antiviral therapy and increase its acceptance. This is where the EU Funded Ecom project steps in. The project is focused on influencing behaviour prior to, during and after pandemic events and aims to develop an evidence-based behavioural and communication package [...]

Ecom guide now published2016-03-17T13:35:52+00:00

Behavioural Insights Applied to Policy: European Report 2016


Behavioural Insights Applied to Policy: Overview across 32 European countries A report by Joana Sousa Lourenço, Emanuele Ciriolo, Sara Rafael Almeida, and Xavier Troussard A new report on behavioural insights from the European Comission. The report: “Behavioural Insights Applied to Policy: Overview across 32 European countries” covers policy applications informed by behavioural insights. It reviews institutional developments and proposes a comparative framework (PRECIS) describing behavioural insight teams with six key features. The report reaches four main conclusions: 1. in terms of capacity building, there is significant dynamism and growing appetite to apply behavioural insights to policy making; 2. links between policy [...]

Behavioural Insights Applied to Policy: European Report 20162016-03-31T12:20:26+01:00

ESMC 2016 travel bursary


The European Social Marketing Association is pleased to announce a call for applications for travel bursaries to attend the 3rd European Social Marketing Conference, 22-23 September 2016 in Espoo, Finland. A limited number of bursaries up to €500 are available to ESMA members only, with preference given to members with limited sources of funding. Information about ESMA membership options can be found here. Applicants must complete and return the ESMA travel bursary application form, available here. Application forms must be received by the deadline for submission of conference abstracts (31 March 2016). Late applications will not be considered. All enquiries on bursary [...]

ESMC 2016 travel bursary2016-02-10T11:04:32+00:00

ESMC 2016 Call for papers now live!


The call for submissions to the 3rd European Social Marketing Conference is now live. The deadline for submissions is 31st March 2016. The European Social Marketing Conference registration is now open. The event will bring together practitioners, academics, policy makers, researchers and industry to explore and enrich Social Marketing practice around Europe. ESMA members benefit from special rates. The first 20 ESMA members can book via a special discount code for only €180. Early bird rate is €239. Student rate is €180. Standard delegate rate is €319. Log onto your account on the ESMA website to check your membership and don't [...]

ESMC 2016 Call for papers now live!2016-01-12T11:11:33+00:00

Job opportunity: PhD in social marketing


The Institute for Public Communication (ICP), Faculty of Communication Sciences, at the Università della Svizzera italiana (USI) in Lugano, Switzerland, announces a call for a Doctoral Student and Research Assistant position in Social Marketing. The candidate will join the research team of Professor L. Suzanne Suggs, the BeCHANGE Research Group, in the ICP. During the 3-year doctorate, the candidate will assist Prof. Suggs in her research, teaching, and service activities, and develop and carry out a doctoral research project in social marketing and communication, resulting in a cumulative dissertation and other academic output. The research assistant will conduct research on effective [...]

Job opportunity: PhD in social marketing2015-12-20T12:08:44+00:00
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