ESMA aims to create a knowledge sharing network focused on capturing evidence and examples of good social marketing practices across Europe in order to promote more effective, efficient and equitable social programme delivery.

We concentrate on showcasing research including on-going and planned projects, news about publications and hot topics in social marketing. The themes focus on behaviour and social change in various areas including (but not limited to) public health, well-being, environment, sustainability, safety, critical marketing research etc.

Join us! We need ideas, writers, creative thinkers, scientists and practitioners. Please contact us at or the knowledge task group Chair L. Suzanne Suggs at to get involved or to talk about getting involved.