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Key Guidelines in Developing a Pre-Emptive COVID-19 Vaccination Uptake Promotion Strategy

2020-09-15T15:35:49+01:00

Key Guidelines in Developing a Pre-Emptive COVID-19 Vaccination Uptake Promotion Strategy Evidence based summary of recommendations for promoting the uptake of COVID-19 vaccination - a new paper by by Jeff French, Sameer Deshpande, William Evans and Rafael Obregon. This paper makes the case for immediate planning for a COVID-19 vaccination uptake strategy in advance of vaccine availability for two reasons: first, the need to build a consensus about the order in which groups of the population will get access to the vaccine; second, to reduce any fear and concerns that exist in relation to vaccination and to create [...]

Key Guidelines in Developing a Pre-Emptive COVID-19 Vaccination Uptake Promotion Strategy2020-09-15T15:35:49+01:00

Emerging from COVID-19 lockdown: advice for change agents

2020-09-15T15:31:58+01:00

Emerging from COVID-19 lockdown: advice for change agents by Social Marketing @ Griffith As Australia, and many other parts of the world start to emerge from lockdown, Social Marketing @ Griffith asked social marketing thought leader Professor Jeff French for his opinion on what behavioural strategies are needed for the phases ahead. Jeff is one of the ESMA founder, the CEO of Strategic Social Marketing and a Professor of Social Marketing at Brighton University Business School in the UK, and he shared his advice for governments and change agents for the next phases of the COVID-19 pandemic. [...]

Emerging from COVID-19 lockdown: advice for change agents2020-09-15T15:31:58+01:00

iSMA Ask the Experts Webinar on Covid-19

2020-09-15T15:33:13+01:00

iSMA Ask the Experts Webinar on Covid-19 Don’t miss out on the International Social Marketing Association’s Ask Our Experts Live Q&A: Guidance for Social Marketing Practitioners During Covid-19 webinar. This iSMA webinar is free to all. Join a live 60-minute video Q&A with a panel of experienced social marketers from North America, Europe and Australia to discuss how social marketing practitioners can use science-based strategies and behavioural interventions during the defining global health crisis of our time with the coronavirus (COVID-19) pandemic. Each speaker will briefly share tips for practitioners, then participate in a facilitated discussion based on [...]

iSMA Ask the Experts Webinar on Covid-192020-09-15T15:33:13+01:00

A toolkit to help stop the spread from the Griffith University

2020-09-15T15:14:56+01:00

A toolkit to help stop the spread From the Griffith University Social marketers from the Griffith University have written an insightful piece on why marketing matters now that we are part of one of the largest behaviour change campaigns of our time to support the Covid-19 response. Find out more

A toolkit to help stop the spread from the Griffith University2020-09-15T15:14:56+01:00
 
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